The potential risks and uncertainties include, among others, the successful implementation, and acceptance by advertisers
, of the Company's new search marketing system, and the reduction in spending by, or loss of, marketing services customers.
The end result, as the study concludes, is quality web publishers are impacted by click fraud more severely than advertisers
We understand the value of providing innovative and valuable tools to our advertisers
," said Don Vassel, President and CEO of Cinema Screen Media.
get more comfortable with the measurability of online media, they will likely continue to demand the same transparency and accountability from their agencies.
have created and scheduled a single ad to run in both the print and online version of a newspaper.
The chief negotiator for the Association of National Advertisers
and the American Association of Advertising Agencies, John McGuinn, declared the industry would conduct ``business as usual'' during the strike.
I suddenly realized that Tiffany was one of the largest and oldest advertisers
at the Times, always in the favored position: upper right, page three.
Black-owned sites have to be creative in how they approach advertisers
by delivering real value.
Sign leases between advertisers
and Sign Mavens (as agent for an owner or as sublessor under a lease with an owner) seldom exceed six or seven pages, whereas agreements between building owners and office tenants often run to many multiples of that.
Consistent producers of audio and video content gather loyal audiences over time offering advertisers
a compelling and predictable environment for reaching their targets.
and show creators seeking better representation of minorities on TV say the networks seem to have lost sight of the forest for the trees.
Still, on my voluminous list of common media sins, caring in to brutish advertisers
ranks fairly low.