Ad Hominem

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Ad Hominem

[Latin, To the person.] A term used in debate to denote an argument made personally against an opponent, instead of against the opponent's argument.

References in periodicals archive ?
Consider: argumentum ad hominem ("argument against the person"), attacking an opponent's character instead of addressing the issue under discussion; petitio principii ("begging the question"), asking a question which assumes an unproven point; and post hoc, ergo propter hoc ("after this, therefore because of this") asserting that, simply because one event followed, another, the former caused the latter.

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