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prep. short for "doing business as," when a person or entity uses a business name instead of his/her/its own. All states have requirements for filing a certificate of "doing business under a fictitious name" either with the county clerk, the state Secretary of State or some other official to inform the public as to the real person or entity behind a business name. It is not necessary if the business includes the name of the true owner and is not to be confused with the use of a corporation name, since that is registered with the state.

References in periodicals archive ?
Helios Airways said the doomed Boeing 737-300 plane was previously operated by British Airways' former German subsidiary Deutsche BA and entered the Helios fleet in April 2004.
1 million after passing up the option to buy Deutsche BA from British Airways, saying rigid labour laws in Germany would have undermined its low cost model.
He said the carrier would build on knowledge of the German market developed when the company was bidding to buy Deutsche BA earlier this year.
British Airways has formed an agreement with an investment group to sell its German subsidiary Deutsche BA.
BUDGET airline easyJet today announced it will not buy Deutsche BA from British Airways.
The deal also gives easyJet the option to buy Deutsche BA, British Airways' German subsidiary and Germany's second-biggest airline.
2 million charge associated with easyJet's aborted bid to buy Deutsche BA - the German arm of British Airways.
EasyJet's figures include goodwill and one-off charges linked to the purchase and integration of Go and an option to buy Deutsche BA, which was ditched in March.
The Go deal cost easyJet pounds 18million and its aborted plan to take over Deutsche BA, the German arm of British Airways, burnt another pounds 9.
UK low-cost airline, easyJet has reportedly abandoned options to acquire Deutsche BA from British Airways.
BUDGET airline easyJet, which has a hub at Liverpool John Lennon airport, says the costs for integration of Go Fly and an option over the Deutsche BA airline will hit its interim results, expected in May, by pounds 18m.
BA's performance also reflected news that low cost operator easyJet would not be buying Deutsche BA.

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