objectify

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In the process of completing the task, as well as on task completion, the tool has helped to objectivate subjective knowledge (tools that work or do not work) to a possible observer.
As such, marks, akin to ribbons marking a path through a forest, may also objectivate subjective knowledge, as in knowledge acquired of the particular forest.
The ancestors are in effect "talking about" the things that happen to them in both visual-graphic and verbal ways, and such "talking" objectivates the world around them, giving it social, communicable reality' (Munn 1986[1973]:148-149).