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point of difference

   Also found in: Acronyms, Wikipedia 0.03 sec.


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It underscores the momentum that Hotel Indigo continues to gain due to its unique point of difference in the marketplace as a branded boutique hotel.
She predicted that the election in 2006 may be decided by less than one point of difference and that the struggle leading up to election day will be fierce.
Relevancy and Uniqueness: Those ideas and strategies behind establishing and communicating your firm's point of difference.
 
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