brand

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Related to Product brand: Brand marketing

brand

noun badge, colophon, copyright label, earmark, emblem, hallmark, identification mark, identiiication tag, impress, imprint, insignia, label, mark, nota, owner's mark, owner's sign, piste, seal, sigil, sign, signet, smirch, stain, stamp, sticker, stigma, stigmatism, tag, taint, ticket, token, trade name, trademark, watermark
Associated concepts: brand name

brand

(Mark), verb autograph, blaze, distinguish by mark, earmark, emblaze, emboss, endorse, engrave, identify, impress, imprint, inscribe, label, notam homini inurere, notare, print, put a mark on, put an indication on, seal, sign, stamp, tag

brand

(Stigmatize), verb asperse, attaint, besmear, bespatter, blacken, blot, bring into discredit, cast a slur upon, cast aspersions at, corrupt, debase, decry, defame, defile, deride, derogate, dirty, discredit, disgrace, dishonor, disparage, excite disapprobation, hold up to shame, impugn, involve in shame, malign, pillory, put to shame, reflect upon, slur, smear, smirch, smudge, soil, stain, sully, taint, tar, throw dishonor upon, vilify, vilipend
Associated concepts: libel, reputation, slander
See also: arraign, attaint, burn, class, classify, condemn, defame, denigrate, denounce, derogate, disapprove, discredit, disgrace, dishonor, disparagement, disrepute, earmark, humiliate, ignominy, implicate, indicant, indication, infamy, involve, kind, label, manner, onus, opprobrium, pillory, reproach, scandal, shame, smear, specialty, stamp, stigma, sully, tarnish, trademark

TO BRAND. An ancient mode of punishment, which was to inflict a mark on an offender with a hot iron. This barbarous punishment has been generally disused.

References in periodicals archive ?
While the promoted product brand takes center stage, the corporate brand in the background contributes to the product's credibility and trustworthiness.
This research considers the complexity of brand associations in the forest products industry, focusing on both corporate and product brand marks.
Our original product brand logos have been highly effective in terms of establishing and communicating our core values.
It addresses why it may be critical for product brands to be transparent about their ownership, even in cases where a company has made thoughtful and strategic decisions to lessen the exposure of the corporate brand.
By contrast, the product brands Mercedes-Benz, Maybach, smart, Freightliner, Sterling, Western Star, Setra, Thomas Built Buses, Orion, and Mitsubishi Fuso will serve as our "business cards" to the customers.
AMO owns or has the rights to such ophthalmic surgical product brands as ReZoom[TM], Clariflex([R]), Sensar([R]), CeeOn([R]), Tecnis([R]) and Verisyse[TM] intraocular lenses, STAR S4 IR[TM] laser vision correction system, WaveScan Wavefront[R] System, CustomVue[TM] procedure, Sovereign([R]) and Sovereign([R]) Compact[TM] phacoemulsification systems with WhiteStar[R] technology, Amadeus([TM]) and Amadeus([TM]) II microkeratomes, Healon([R]) viscoelastics, and the Baerveldt([R])glaucoma shunt.
AMO owns, or has the rights to, such ophthalmic surgical product brands as ReZoom[TM], Clariflex([R]), Sensar([R]), CeeOn([R]), Tecnis([R]) and Verisyse[TM] intraocular lenses, STAR S4 IR[TM] laser vision correction system, WaveScan Wavefront[R] System, CustomVue[TM] procedure, Sovereign([R]) and Sovereign([R]) Compact[TM] phacoemulsification systems with WhiteStar[R] technology, Amadeus([TM]) and Amadeus([TM]) II microkeratomes, Healon([R]) viscoelastics, and the Baerveldt([R])glaucoma shunt.
AMO owns or has the rights to such ophthalmic surgical product brands as ReZoom(TM), Clariflex[R], Sensar[R], CeeOn[R], Tecnis[R] and Verisyse(TM) intraocular lenses, STAR S4 IR(TM) laser vision correction system, WaveScan Wavefront[R] System, CustomVue(TM) procedure, Sovereign[R] and Sovereign[R] Compact(TM) phacoemulsification systems with WhiteStar[R] technology, Amadeus(TM) and Amadeus(TM) II microkeratomes, Healon[R] viscoelastics, and the Baerveldt(R) glaucoma shunt.
com, which markets, sells, installs and services integrated power generator systems to residential homeowners and commercial businesses throughout Florida and the recently announced transaction wherein Adsouth will sell all of its product brands from its consumer product portfolio to MFC Development Corp.
OTCBB:MFCD) announced today the signing of a Letter of Intent wherein Adsouth will sell all of its product brands from its consumer product portfolio to MFC in a cash and stock transaction to be valued at $9.
Brunswick Corporation (NYSE:BC) has teamed with HSBC - North America's (NYSE:HBC) retail services business to launch a private label credit program for its many leading recreational product brands.
Among the contact lens care product brands the company possesses are COMPLETE(R) Moisture PLUS(TM), COMPLETE(R) Blink-N-Clean(R), Consept(R)F, Consept(R) 1 Step, Oxysept(R) 1 Step, UltraCare(R), Ultrazyme(R), Total Care(R) and blink(TM) branded products.

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