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commercialize |
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We are very keen this year to set up a series of think tanks where nurses can come along and bring ideas to a group of people with research and commercialisation skills to help them get started. The authors conclude that commercialisation and cammodification were integral to the creation of these sports and that resistance, in this context, 'is not a struggle with dominant hegemanic culture' but 'a contest of representation'. Commercialisation advisors PricewaterhouseCoopers are now contacting USA and other global manufacturers to structure rights for production in 2007. |
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