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Following extensive research involving employees, customers and prospects, the agency developed six colorful television commercials, five radio commercials, six magazine advertisements, Web impressions and branch collateral.
Promotional mailers are being supported with more than 30 million web impressions, along with public relations, social media, in-store point-of-purchase displays, and a new website.
Growth in natural search relevancy, coverage in 11 top-tier online websites, and nearly 12,000 web impressions following a product launch

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