bewitchment

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See: seduction
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Fashion designer and perfumier Lolita Lempicka continues to cast her spell with her debut perfume by the same name and this time has added this magic wand to her collection to be sur e you bewitch wherever you go.
IRISH 'magician to the stars' Keith Barry will use his powers to bewitch pop celebrities Atomic Kitten and Westlife on TV later this month.
I will pluck from my tree a cherry-blossom wand, And carry it in my merciless hand, So I will drive you, so bewitch your eyes, With a beautiful thing that can never go wise.