lead in

Also found in: Idioms.
See: preface
References in periodicals archive ?
You could argue that Galway are in the ideal position coming in under the radar against exhausted opposition, but former defender Cathal Moore, brother of Tribe captain Fergal, would much prefer Dublin's lead in to the game.
The Caribbean, a destination hard-hit by the Government's controversial airline passenger tax which rose by 8% in April, shows some of the biggest price cuts: BA Holidays has a lead in of just pounds 499 for seven-night room-only stays in Tobago in November, based on three-star hotels.
Extra" is Los Angeles-based, so it should be appealing to Los Angeles viewers; however, the shows that lead in to "Extra"--"We the People With Gloria Allred" at 2 p.
If first impressions count, then the lead in for a direct mail piece should have an important influence on its success.
In early fall ratings, KCNC held its news lead in several time slots, but was dragged back in the intense 10 p.