investments are missing the mark.
As a professional organization, the LFPA will help loyalty
programs understand loyalty
fraud prevention and, serve as a resource and central database for known loyalty
fraudsters, establish best practices for preventing fraud and educate loyalty
program members via workshops and conferences.
Dion Maritz, General Manager, ICLP Dubai, comments: "'No such thing as loyalty
' may appear to be a controversial statement to make, particularly when voiced by respected loyalty
marketing experts like ICLP.
But there were no big parades, flag ceremonies, public meetings or school programs Saturday to honor Loyalty
Most employees want loyalty
to be understood as a mutual, respectful and beneficial relationship.
Conversely, however, there appears to be significant skepticism about the actual demise of employee loyalty
The waning era had been grounded on a bedrock of patriotism, a loyalty
to country cemented by the threats, challenges, and triumphs of two wars and the Depression.
Josiah Royce's 1908 opus, The Philosophy of Loyalty
,(1) still remains the locus classicus on the subject.
The survey of more than 150 customer loyalty
and retention executives in both B2B and B2C companies examined current trends in loyalty
Unlike a downtrodden economy inspiring more loyalty
among workers, a revitalized technology sector has brought about more loyalty
at United Online.
In the past, Loyalty
Partner Solutions has already achieved extensive process optimisation and successfully implemented enhancements for Deutsche Bahn.
Allegiance and Loyalty
360 conducted the survey to better understand the current adoption of loyalty
, satisfaction, engagement programs and enterprise feedback management (EFM) practices within organizations.