merchandising


Also found in: Dictionary, Thesaurus, Medical, Financial, Idioms, Encyclopedia, Wikipedia.
Mentioned in ?
References in periodicals archive ?
While those two movies will no doubt appeal to boys, DreamWorks will be focusing on girls ages 3-10 with its merchandising for ``The Spirit,'' which follows the adventures of a rambunctious mustang stallion.
MARQUEE MATCH-UPS SPIDER-MAN MEETS DR. PEPPER AND MORE! 2002 SHAPING UP AS A BANER YEAR FOR TIE-INS
Oaktree's merchandising and marketing plan will call for clothing to encourage mix-and-matching for multiple sales.
Shaking up Oaktree
Our merchandising program is an anomaly by starting almost a year before the movie's out.
SUMMER HARVEST; `STAR WARS' LEADS PACK OF SUMMER '99 MOVIE TOYS ALREADY TAKING ROOT ON STORE SHELVES, AND SALES ARE EXPECTED TO BE HUGE
Still, Wyatt and others in the merchandising side of the film industry say that with the potential for big profits comes big risks.
SEEING SPOTS : AND ACTION FIGURES AND KIDS' CLOTHES AND PILLOWS AND CANDY BARS AND WHAT COMES FIRST FOR STUDIOS, THE MOVIE OR THE MERCHANDISE?

Legal browser ?
Full browser ?