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However, thanks to social media misinformation we are once again facing the scourge of this terrible disease.
Last year, the social platform stopped showing results for vaccine searches to tackle the spread of misinformation.
The effects of misinformation surrounding the MMR vaccine and Nipah virus on human behaviour should not be surprising given we know that our memory is malleable.
Full Fact, the fact-checking charity which started rating UK posts suspected of containing false information in January, says that the initiative should be fully extended to Instagram, amid concerns about the widespread existence of health misinformation.
Facebook will "down-rank" posts that it believes contain health misinformation, meaning those posts will appear in the news feeds of fewer users, and less prominently.
BEIRUT: Tourism Minister Avedis Guidanian Friday warned against damaging Lebanon's tourist season with misinformation, in an apparent jab at singer Nancy Ajram's recent tweets criticizing Beirut's airport.
'Misinformation about vaccines is as dangerous as a disease,' UNICEF Executive Director Henrietta Fore said during a discussion on vaccine misinformation and growing distrust.
Speaking at an on-stage interview at the Aspen Ideas Festival in Colorado, Zuckerberg said Facebook and others will face a challenge in dealing with deepfakes as they ramp up efforts to eliminate misinformation and that his company is still evaluating what to do.
But while the two problems -- misinformation affecting democracy and misinformation affecting public health -- will have similar solutions, the latter is much less political.
'So para sa akin this is a toxic mix of misinformation as well as religion,' he added.
Senators Gary Peters (D-MI), Pat Roberts (R-KS) and Tammy Duckworth (D-IL) announced they introduced the bipartisan VACCINES Act to increase vaccination rates by raising vaccine awareness through a national campaign to combat misinformation.